Artificial intelligence in business-to-business marketing: a bibliometric analysis of current research status, development and future directions
Runyue Han(University of Liverpool), Kim Hua Tan(University of Nottingham), Yuanzhu Zhan(Birmingham City University), Yogesh K. Dwivedi(King Fahd University of Petroleum and Minerals), Yichuan Wang(Central South University), Hugo K.S. Lam(University of Liverpool)
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