Understanding on-the-go consumption: A retail mix perspective

Charles Jebarajakirthy(Griffith University), Carla Ferraro(Swinburne University of Technology), Manish Das(Tripura University), Isabella Maggioni, Maria Dharmesti(Griffith University), Sean Sands(Swinburne University of Technology)
Journal of Retailing and Consumer Services
October 17, 2020
Cited by 29


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