Tastiness but not healthfulness captures automatic visual attention: Preliminary evidence from an eye-tracking studyKosuke Motoki, Motoaki Sugiura, Toshiki Saito et al.|Food Quality and Preference|2017Cited by 73
A Combination of Self-Reported Data and Social-Related Neural Measures Forecasts Viral Marketing Success on Social MediaKosuke Motoki, Motoaki Sugiura, Shinsuke Suzuki et al.|Journal of Interactive Marketing|2020Cited by 70
Light colors and comfortable warmth: Crossmodal correspondences between thermal sensations and color lightness influence consumer behaviorKosuke Motoki, Motoaki Sugiura, Toshiki Saito et al.|Food Quality and Preference|2018Cited by 66
The paradox of warmth: Ambient warm temperature decreases preference for savory foodsKosuke Motoki, Motoaki Sugiura, Toshiki Saito et al.|Food Quality and Preference|2018Cited by 60
Tasting names: Systematic investigations of taste-speech sounds associationsKosuke Motoki, Motoaki Sugiura, Toshiki Saito et al.|Food Quality and Preference|2019Cited by 57