Digital marketing and social media: Why bother?María Teresa Borges Tiago, José Verissímo|Business Horizons|2014Cited by 729
A brand-new world: brand-endorsers-users fit on social mediaMaría Teresa Borges Tiago, Tiago Lapa, Flávio Tiago et al.|Academia Revista Latinoamericana de Administración|2019Cited by 19
ONLINE JANUSIAN BRAND PERSONALITY: HOW MUCH DO CLIENTS AND HOTELIERS CONVERGE?Flávio Tiago, María Teresa Borges Tiago, José Verissímo|Global Fashion Management Conference|2018Cited by 2
Smart tourism: a scientometric review (2008-2020)María Teresa Borges Tiago, Flávio Tiago, José Verissímo|European Journal of Tourism Research|2021Cited by 2