Brand co-creation through social commerce information sharing: The role of social media
Mina Tajvidi, Nick Hajli(Loughborough University), Marie‐Odile Richard(SUNY Polytechnic Institute), Yichuan Wang(Central South University)
Cited by 351
Related Papers
Setting the future of digital and social media marketing research: Perspectives and research propositions
|International Journal of Information Management|2020|2.4k
Big data analytics: Understanding its capabilities and potential benefits for healthcare organizations
|Technological Forecasting and Social Change|2016|1.5k
Peak SIV replication in resting memory CD4+ T cells depletes gut lamina propria CD4+ T cells
|Nature|2005|944
Metaverse marketing: How the metaverse will shape the future of consumer research and practice
|Psychology and Marketing|2022|822
An integrated big data analytics-enabled transformation model: Application to health care
|Information & Management|2017|504