Marketing Theory and Applications
Michael K. Brady, Elizabeth J. Wilson(Suffolk University), David M. Hardesty, Michael D. Hartline, Andrea Godfrey, Charles F. Hofacker(Florida State University), Michelle L. Roehm, Stephanie Noble(Yale University), Daniel J. Flint, M. Kim Saxton, Rudolf R. Sinkovics, Sijun Wang, Sandeep Krishnamurthy, Molly Inhofe Rapert, Leff Bonney, Chris Blocker, Betsy Bugg Holloway, Damian Martin, Daekwan Kim
Unknown
January 1, 2010
Cited by 379
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