Customer Experience Creation: Determinants, Dynamics and Management StrategiesPeter C. Verhoef, Leonard A. Schlesinger, Katherine N. Lemon et al.|Journal of Retailing|2009Cited by 3k
Firm-level perspectives on social media engagement: an exploratory studyWilliam B. Hallock, Victoria L. Crittenden, Anne L. Roggeveen|Qualitative Market Research An International Journal|2019Cited by 46