E-CRM Through Social Media Marketing Activities for Brand Awareness, Brand Image, and Brand Loyalty
Sadaf Fatima(Jamia Millia Islamia), Fatma Alma'alwi(King Khalid University), Arshi Naim(Sustainable Development Institute), Hamed Alqahtani(King Khalid University)
Advances in marketing, customer relationship management, and e-services book series
June 30, 2022
Cited by 30
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