The interactive mobile social media advertising: An imminent approach to advertise tourism products and services?
Garry Wei‐Han Tan(Nanchang Institute of Technology), Lai‐Wan Wong(Xiamen University Malaysia), Keng‐Boon Ooi(Korea University), Jun-Jie Hew(UCSI University), Voon‐Hsien Lee(Universiti Tunku Abdul Rahman)
Cited by 174
Related Papers
Metaverse beyond the hype: Multidisciplinary perspectives on emerging challenges, opportunities, and agenda for research, practice and policy
|International Journal of Information Management|2022|2.6k
Time to seize the digital evolution: Adoption of blockchain in operations and supply chain management among Malaysian SMEs
|International Journal of Information Management|2019|720
The Potential of Generative Artificial Intelligence Across Disciplines: Perspectives and Future Directions
|Journal of Computer Information Systems|2023|658
Shaping the Metaverse into Reality: A Holistic Multidisciplinary Understanding of Opportunities, Challenges, and Avenues for Future Investigation
|Journal of Computer Information Systems|2023|541
Unearthing the determinants of Blockchain adoption in supply chain management
|International Journal of Production Research|2020|390