The Parable of Google Flu: Traps in Big Data Analysis

David Lazer(Northeastern University), Ryan Kennedy(Northeastern University), Gary King(Harvard University), Alessandro Vespignani(Northeastern University)
Science
March 13, 2014
10.1126/science.1248506
Cited by 2,508Open Access
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Abstract

Large errors in flu prediction were largely avoidable, which offers lessons for the use of big data.

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