The Effect of Antismoking Advertisement Executional Characteristics on Youth Comprehension, Appraisal, Recall, and Engagement
Yvonne M. Terry‐McElrath(University of Michigan), Brian R. Flay(Boise State University), Erin Ruel, Katherine Clegg-Smith(University of Illinois Chicago), Melanie Wakefield(The University of Melbourne), Glen Szczypka(University of Illinois Chicago), George I. Balch(University of Illinois Chicago), Sherry Emery(University of Illinois Chicago)
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