Does Ethical Judgment Determine the Decision to Become a Cyborg?Jorge Pelegrín Borondo, Mar Souto-Romero, Mario Arias-Oliva et al.|Journal of Business Ethics|2018Cited by 62
Cross-cultural study about cyborg market acceptance: Japan versus SpainKiyoshi Murata, Jorge Pelegrín Borondo, Mario Arias-Oliva|European Research on Management and Business Economics|2019Cited by 35
From a science fiction to realityKiyoshi Murata, Jorge Pelegrín Borondo, Andrew A. Adams et al.|ACM SIGCAS Computers and Society|2017Cited by 15
Conventional vs. disruptive products: a wearables and insideables acceptance analysisMario Arias-Oliva, Stéphanie Gauttier, Jorge Pelegrín Borondo et al.|Technology Analysis and Strategic Management|2021Cited by 9