Why people post benevolent and malicious comments onlineSoHyun Lee, Hee‐Woong Kim|Communications of the ACM|2015Cited by 55
Examining online citizenship behaviours in social network sites: a social capital perspectiveJung-Eun Son, Hee‐Woong Kim, SoHyun Lee et al.|Behaviour and Information Technology|2016Cited by 37
Unveiling the success factors of BTS: a mixed-methods approachSoHyun Lee, Hee‐Woong Kim, Soobin Choi|Internet Research|2020Cited by 28
Examining the Impact of Online Friendship Desire on Citizenship Behavior*Yoon-Jung Jang, Hee‐Woong Kim, SoHyun Lee|Asia Pacific Journal of Information Systems|2013Cited by 16
Prediction of Online Video Advertising Inventory Based on TV Programs: A Deep Learning ApproachSoHyun Lee, Hee‐Woong Kim, Sang-Hyeak Yoon|IEEE Access|2021Cited by 16