N

Nicholas J. Ashill

Victoria University of Wellington

ORCID: 0000-0002-7868-6175

136 papers and 5k citations.

PubIndex Score97Top 3%How it's scored

136Publications

5kTotal Citations

First senior author: 1998

Top publicationsby citations

Strategic marketing planning: a grounded investigation

Nicholas J. Ashill, John Dwyfor Davies, Mark Frederikson|European Journal of Marketing|2003

Cited by 52

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