Assessing the impact of big data analytics on decision-making processes, forecasting, and performance of a firm
Sheshadri Chatterjee(Indian Institute of Technology Kharagpur), Surajit Bag(Excelia Business School), Uthayasankar Sivarajah(Kingston University), Ranjan Chaudhuri(Pôle Léonard de Vinci), Shivam Gupta(NEOMA Business School)
Cited by 115
Related Papers
Critical analysis of Big Data challenges and analytical methods
|Journal of Business Research|2016|2k
Towards a circular economy: An emerging economies context
|Journal of Business Research|2020|512
Ethical framework for Artificial Intelligence and Digital technologies
|International Journal of Information Management|2021|443
A framework for analysing blockchain technology adoption: Integrating institutional, market and technical factors
|International Journal of Information Management|2019|440
An integrated artificial intelligence framework for knowledge creation and B2B marketing rational decision making for improving firm performance
|Industrial Marketing Management|2020|390