Editorial introduction: Advances in theory and practice of digital marketing

Yogesh K. Dwivedi(Swansea University), Nripendra P. Rana(University of Bradford), Emma Slade(University of Bristol), Nitish Singh(Saint Louis University), Hatice Kizgin(Swansea University)
Journal of Retailing and Consumer Services
August 17, 2019
10.1016/j.jretconser.2019.101909
Cited by 90Open Access
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