Sales and Marketing, and Customer Relationships: A Structured Abstract

Kenneth Le Meunier‐FitzHugh(University of East Anglia), Leslie Caroline Le Meunier-FitzHugh(University of East Anglia)
Developments in marketing science: proceedings of the Academy of Marketing Science
January 1, 2016
10.1007/978-3-319-29877-1_148
Cited by 2

Abstract

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