Leaderboards/Consumer Packaging Perceptions and Trends

Consumer Packaging Perceptions and Trends

Last updated July 7, 2026

Rising Stars

New and hot

Rising Stars Researchers

1
María Flórez
Universidade de Santiago de Compostela
2
Huiliang Zhao
Shanxi University
3
Shokat Hussain
National Institute of Technology Srinagar
4
Generoso Branca
University of Sannio
5
Mary R. Yan
Unknown
6
Sarah C. Greenwood
Sheffield Hallam University
7
Ana Paula Provin
Universidade do Sul de Santa Catarina
8
V. D. Hari Narayana Kola
Vignan's Foundation for Science, Technology & Research
9
Victoria Norton
University of Reading
10
Lotte Hallez
KU Leuven

Rising Stars Papers

1
Advancements in sustainable food packaging: from eco-friendly materials to innovative technologies
Sustainable Food Technology|2024
187 cit.
2
Closing the cycle: Circular economy strategies for the textile industry using banana farming waste
Journal of Cleaner Production|2024
26 cit.
3
Value through diversity: A systematic literature review to understand diversity and inclusion in consumer research
Psychology and Marketing|2024
25 cit.
4
How consumers value sustainable packaging: an experimental test combining packaging material, claim and price
British Food Journal|2024
20 cit.
5
“Wait, Do I Need More Fiber?” Exploring UK Consumers’ Dietary Fiber-Related Awareness and White Bread as a Viable Solution to Promote Subsequent Intake
Current Developments in Nutrition|2024
13 cit.
6
Generation Z consumers’ perspective: how and why should (not) brands engage in activism?
Italian Journal of Marketing|2025
7 cit.
7
Beyond Sustainability Narratives: Exploring Generation <scp>Z's</scp> Shopping Motivations in Vintage Fashion
Journal of Consumer Behaviour|2025
7 cit.
8
Methodological advances for the development of surface engineered carbon nanoarchitectures as a sustainable probe towards high performance hydrogen evolution reaction
Energy Advances|2025
6 cit.
9
Investigating UK School-Aged Children’s Sustainable Food Packaging Disposal Knowledge and Engagement Levels in Ecologically Valid Settings
Sustainability|2024
5 cit.
10
Exploring UK older adults’ dietary fibre consumption habits and associated factors: a national diet and nutrition survey perspective
British Journal Of Nutrition|2024
5 cit.

Emerging Leaders

Gaining momentum

Emerging Leaders Researchers

1
Patricia Cazón
Universidade de Santiago de Compostela
2
Iris Ramme
Nürtingen-Geislingen University of Applied Science
3
Kamran Rousta
University of Borås
4
Stella Lignou
University of Reading
5
Zane C. Rowe
Karlstad University
6
Viktorija Kulikovskaja
Aarhus University
7
Berenike Seeberg-Elverfeldt
Kiel University
8
Jieun Lee
Chung-Ang University
9
Shqipe Buzuku
Deltamarin (Finland)
10
Shrikant S. Maktedar
National Institute of Technology Srinagar

Emerging Leaders Papers

1
Advancements in sustainable food packaging: from eco-friendly materials to innovative technologies
Sustainable Food Technology|2024
187 cit.
2
Measurement of the Water Vapor Permeability of Chitosan Films: A Laboratory Experiment on Food Packaging Materials
Journal of Chemical Education|2022
119 cit.
3
Structural, functional and mechanical performance of advanced Graphene-based composite hydrogels
Results in Chemistry|2023
103 cit.
4
Driving marketing outcomes through social media-based customer engagement
Journal of Retailing and Consumer Services|2023
70 cit.
5
Exploring Consumers’ Understanding and Perception of Sustainable Food Packaging in the UK
Foods|2022
56 cit.
6
Upcycled food choice motives and their association with hesitancy towards consumption of this type of food: a Swedish study
British Food Journal|2023
36 cit.
7
Advanced graphene-based (photo &amp; electro) catalysts for sustainable &amp; clean energy technologies
New Journal of Chemistry|2023
35 cit.
8
Insights into energy and environmental sustainability through photoactive graphene-based advanced materials: perspectives and promises
New Journal of Chemistry|2025
35 cit.
9
Utilization of quince (<i>Cydonia oblonga</i>) seeds for production of mucilage: functional, thermal and rheological characterization
Sustainable Food Technology|2022
33 cit.
10
Characterization of multilayer bacterial cellulose-chitosan films loaded with grape bagasse antioxidant extract: Insights into spectral and water properties, microstructure, and antioxidant activity
International Journal of Biological Macromolecules|2024
33 cit.

Current Senior Leaders

Established & currently active

Current Senior Leaders Researchers

1
Patrícia Constante Jaime
Ministério da Saúde
2
Mark Speece
Mahidol University
3
P. John Clarkson
University of Cambridge
4
J.C.M. van Trijp
Wageningen University & Research
5
Keven Malkewitz
Willamette University
6
Gastón Ares
Universidad de la República de Uruguay
7
Jan Schoormans
Delft University of Technology
8
Amparo Chiralt
Universitat Politècnica de València
9
Charles Spence
University of Oxford
10
Rosires Deliza
Brazilian Agricultural Research Corporation

Current Senior Leaders Papers

1
Ultra-processed foods: what they are and how to identify them
Public Health Nutrition|2019
2.7k cit.
2
The UN Decade of Nutrition, the NOVA food classification and the trouble with ultra-processing
Public Health Nutrition|2017
2.2k cit.
3
The use of lisrel in validating marketing constructs
International Journal of Research in Marketing|1991
1.8k cit.
4
Seeing things: consumer response to the visual domain in product design
Design Studies|2004
951 cit.
5
The Different Roles of Product Appearance in Consumer Choice<sup>*</sup>
Journal of Product Innovation Management|2004
898 cit.
6
Essential oils as additives in biodegradable films and coatings for active food packaging
Trends in Food Science & Technology|2015
894 cit.
7
Sensory expectations based on product-extrinsic food cues: An interdisciplinary review of the empirical evidence and theoretical accounts
Food Quality and Preference|2014
801 cit.
8
The importance of packaging attributes: a conjoint analysis approach
European Journal of Marketing|2007
691 cit.
9
The multisensory perception of flavor
Consciousness and Cognition|2007
649 cit.
10
Store Atmospherics: A Multisensory Perspective
Psychology and Marketing|2014
632 cit.

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