Leaderboards/Consumer Market Behavior and Pricing

Consumer Market Behavior and Pricing

Last updated July 7, 2026

Rising Stars

New and hot

Rising Stars Researchers

1
Ran Pan
Beijing Jiaotong University
2
Artem Redine
Griffith University
3
Lingchen Huang
Shanghai Maritime University
4
Gah‐Yi Ban
University of Maryland, College Park
5
Zhong Du
Chang'an University
6
Yushi Tsunoda
Kobe University
7
Stephanie Assad
Queen's University
8
Xiuyi Zhang
Fujian Normal University
9
Tao Zhang
Beijing University of Technology
10
Huwail J. Alantari
University of California, Irvine

Rising Stars Papers

1
Numerical analysis of rough surface characteristics and their contact behavior: The PSD Vs WM function generated self-affine fractal surfaces
Tribology International|2025
11 cit.
2
Better Is Better? Signaling Paradoxes in Performance-Based Advertising
Information Systems Research|2024
5 cit.
3
Inventory and pricing decisions of brand owners and streamers under demand uncertainty
Industrial Management & Data Systems|2025
5 cit.
4
AI monitoring in e-commerce live streaming: punishment strategy selection for a platform
International Journal of General Systems|2025
2 cit.
5
Terahertz Channel Modeling Based on Scattering Characterization
Unknown Journal|2024
1 cit.
6
Constructing Novel 2D Composite Nanomaterials by Coupling Graphene or Silicene with TM3N2 MXene (TM = Nb, Ta, Mo, and W) to Achieve Highly Efficient HER Catalysts
Molecules|2025
1 cit.
7
Collision-Free Trajectory Planning Optimization Algorithms for Two-Arm Cascade Combination System
Mathematics|2024
0 cit.

Emerging Leaders

Gaining momentum

Emerging Leaders Researchers

1
Kai Oliver Thiele
Universität Hamburg
2
Matthew D. Webb
Carleton University
3
Joshua Kalla
University of California, Berkeley
4
Jay Lu
University of California, Los Angeles
5
K. Ch. Chatzisavvas
University of Western Macedonia
6
N. Bora Keskin
Duke University
7
Emily Treen
Simon Fraser University
8
Bin Cao
Shandong Management University
9
Yunjie Wang
National Science Centre
10
Felix Meissner
University of Zurich

Emerging Leaders Papers

1
Cluster-robust inference: A guide to empirical practice
Journal of Econometrics|2022
302 cit.
2
Data-Driven Dynamic Pricing and Ordering with Perishable Inventory in a Changing Environment
Management Science|2022
94 cit.
3
Dynamic Pricing with Demand Learning and Reference Effects
Management Science|2022
78 cit.
4
Supplier Audit Information Sharing and Responsible Sourcing
Management Science|2022
75 cit.
5
Reworking wild bootstrap‐based inference for clustered errors
Canadian Journal of Economics/Revue canadienne d économique|2023
71 cit.
6
When and Why Are Campaigns’ Persuasive Effects Small? Evidence from the 2020 U.S. Presidential Election
American Journal of Political Science|2022
65 cit.
7
The Blockchain Newsvendor: Value of Freshness Transparency and Smart Contracts
Management Science|2024
60 cit.
8
Retailer's make-or-buy decision for remanufactured products under in-house yield uncertainty
Omega|2022
43 cit.
9
Fast and reliable jackknife and bootstrap methods for cluster‐robust inference
Journal of Applied Econometrics|2023
41 cit.
10
Voter Outreach Campaigns Can Reduce Affective Polarization among Implementing Political Activists: Evidence from Inside Three Campaigns
American Political Science Review|2022
40 cit.

Current Senior Leaders

Established & currently active

Current Senior Leaders Researchers

1
Donald R. Lehmann
Columbia University
2
Leonard L. Berry
Agricultural Marketing Service
3
V. Srinivasan
Brown and Caldwell (United States)
4
Dina Mayzlin
University of Southern California
5
Daniel Kahneman
Princeton University
6
Pradeep K. Chintagunta
University of Chicago
7
Dhruv Grewal
University of Bath
8
Ariel Pakes
National Bureau of Economic Research
9
V. Kumar
Brock University
10
Seungjin Whang
Stanford University

Current Senior Leaders Papers

1
Prospect Theory: An Analysis of Decision under Risk
Econometrica|1979
47k cit.
2
Judgment under Uncertainty: Heuristics and Biases
Science|1974
28k cit.
3
Judgment under Uncertainty: Heuristics and Biases
Unknown Journal|1975
23.1k cit.
4
The Framing of Decisions and the Psychology of Choice
Science|1981
17.3k cit.
5
A Conceptual Model of Service Quality and Its Implications for Future Research
Journal of Marketing|1985
17.2k cit.
6
Advances in prospect theory: Cumulative representation of uncertainty
Journal of Risk and Uncertainty|1992
15.6k cit.
7
A Conceptual Model of Service Quality and Its Implications for Future Research
Journal of Marketing|1985
10k cit.
8
Availability: A heuristic for judging frequency and probability
Cognitive Psychology|1973
9.9k cit.
9
Attention and Effort
The American Journal of Psychology|1975
7.1k cit.
10
Choices, values, and frames.
American Psychologist|1984
6.5k cit.

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